ABOUT
Say What You Mean.
DO WHAT YOU SAY.
You don’t build a 30+ year career in one of the toughest industries on loyalty alone.
But it helps.
I’m Dane Hulse
A father, black belt, former CPA, dealership owner, and battle-tested operator. I’ve made it through financial collapse, and a business culture where “accountability” is just a buzzword. I still showed up. Still do.
People call me when they’re fed up. When the auction’s eating their margins. When leadership's asleep at the wheel. When they want to fix what’s broken—for real.
The auto industry doesn’t need another loud voice.
It needs someone who does what they say. That’s who I am.
Founder of
Auto Auction Review
I founded AAR because this industry needs a straight shooter. Someone who’s been there. Someone who’ll say what others won’t—and has the backbone to back it up.
I don’t chase trends. I don’t play politics.
And I don’t walk away when things get uncomfortable.
If you’re looking for polished, you’ll hate working with me.
If you’re looking for results—you’ll never go back.
